absolute dry cargo: the analysis of present situation of packaging film enterprise bopp
source： time,time：2015-09-18 14:44:21
the world today is an international system and international order to adjust the depth of the world.500 years of the capitalist world system and 100 years american led globalization cycle, is experiencing a major crisis.
the global economy is full of instability, uncertainty, since 2015 usa will formally bid farewell to the 2008 economic crisis, american economy has entered a high growth track, but europe and other countries and regions of the economy is still not completely out of the economic crisis shadow.by the international market demand downturn, energy resources, vicious market competition further intensified, trade protectionism is more prominent, the rmb appreciation, rising labor costs, the gradual disappearance of the demographic dividend and other factors, china biaxially oriented polypropylene (bopp) package film industry (hereinafter referred to as: bopp packaging film industry) is facing enormous challenges hitherto unknown.
2014 is an important year for bopp packaging film industry into the integration period.to the end of the year, bopp packaging film production has been completed and put into production amounted to 4922000 tons, but the industry average operating rate is only about 65% to 70%.the main reason is the serious shortage of downstream demand, overcapacity is serious.
however, the difficulties and opportunities.2014 is also the bopp packaging film industry with rapid development in a year.china was born againnew world first: multiple (sets) by the german brukner (brtickner) bopp packaging film production line manufacturing machinery manufacturing company in the world wide, maximum speed, maximum capacity in the world's largest chinese, packaging film group emerge as the times require.
at present, the serious oversupply of bopp packaging film industry, facing a severe test, the industry generally feel puzzled and confused about the future direction of development.most of the production plant has begun to reflect, and positive thinking of its own product positioning, and vigorously promote the extensive management to intensive management changes.only innovation, transformation and upgrading, is the route one must take bopp packaging film industry's survival and development.
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